Magento
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What is Magento?
Magento is the most popular open-source eCommerce platform for building online stores. Magento is flexible, scalable, and reliable. It has a rich set of features for accommodating e-commerce needs. Over 240,000 companies, such as Nike, are using Magento for their profitable businesses.
Magento Features & Advantages
Mobile-Friendly
Magento shopping carts are mobile-friendly. Shoppers can view and purchase products on a mobile device, which allows shoppers to purchase without limit of time and place.
Gigantic Community
The Magento community is a group of people including both officially certificated Magento developers and enthusiasts from over 35 countries. They offer strong support for its global users.
High Security
Magento is designed with security in mind. It has out-of-the-box security features for site safety and transaction protection, giving both shoppers and shop owners peace of mind.
Sales-Driven Design
As an e-commerce platform, Magento is built specifically for sales. To promote businesses, it provides excellent marketing tools, such as flexible coupons, built-in upsells and cross-sells, one-page checkout, etc. These options give merchants a big advantage over business competitors.
Customization
Everything created with Magento, from website appearances to the functionalities, is customizable. Magento provides rich built-in features accommodating various needs for shop owners.
Open Source
The Magento community edition is open source and free. Its volunteer developers contributed tons of free themes, extensions, and plugins. You can develop a beautifully-designed and well-functioned online store without investing much effort and money.
High Scalability
One of Magento’s highlights is its high scalability. It can handle virtually as many products and customer data as you want. Magento also can smoothly scale out in response to seasonal traffic spikes and increasing concurrent orders.
Multi-Store Capability
Magento has a built-in multi-store capability. As the business grows, merchants can easily set up multiple stores along with multi-currencies and multi-languages out of a single domain. And they can even manage all online stores from one administrative panel.
SEO Friendly
The Magento community edition is open source and free. Its volunteer developers contributed tons of free themes, extensions, and plugins. You can develop a beautifully-designed and well-functioned online store without investing much effort and money.
Ease of Editing
Magento has a straightforward content management interface. Shop owners can freely add and edit products and pages wherever they are, whenever it is, on most devices.
